Will Burtin Quotes
- Graphic designer
- Germany
Will Burtin was a German-born American graphic designer and information designer. He is known for his innovative and influential work in the fields of science, medicine, and corporate communication. Burtin’s notable works include his designs for Fortune magazine, the Upjohn Company, and the Un…Read More
Will Burtin was a German-born American graphic designer and information designer. He is known for his innovative and influential work in the fields of science, medicine, and corporate communication. Burtin’s notable works include his designs for Fortune magazine, the Upjohn Company, and the United States Pavilion at the 1964 New York World’s Fair. He was also a pioneer in the use of visual communication to explain complex scientific concepts, and his work has been recognized for its clarity, precision, and artistic quality. Burtin’s legacy continues to inspire and influence designers today.Read Less
Will Burtin was a German-born American graphic designer and information designer. He is known for his innovative and influential work in the fields of science, medicine, and corporate communication. Burtin’s notable works include his designs for Fortune magazine, the Upjohn Company, and the United States Pavilion at the 1964 New York World’s Fair. He was also a pioneer in the use of visual communication to explain complex scientific concepts, and his work has been recognized for its clarity, precision, and artistic quality. Burtin’s legacy continues to inspire and influence designers today.
Will Burtin Career Highlights
- Will Burtin was a German-American graphic designer and information designer.
- He was born in 1908 in Germany and studied at the Academy of Applied Arts in Berlin.
- In 1937, Burtin moved to the United States and began working as a graphic designer for Fortune magazine.
- He later became the art director for the Batten, Barton, Durstine & Osborn (BBDO) advertising agency.
- In 1943, Burtin was recruited by the US Army to design visual aids for training soldiers in World War II.
- After the war, he opened his own design studio and worked on projects for clients such as IBM, General Electric, and the United Nations.
- Burtin also taught at various universities, including Yale University and the University of Chicago.
Key Contributions by Will Burtin
- Burtin was a pioneer in the field of information design, using visual communication to convey complex scientific and technical information.
- He was known for his innovative use of typography, color, and imagery in his designs.
- Burtin’s work was highly influential in the development of modern graphic design and information design.
- He was also a strong advocate for the use of design in education and believed that design could be used to improve people’s understanding of complex subjects.
What Sets Will Burtin Apart
- Burtin’s approach to design was highly scientific and analytical, incorporating principles of psychology, physiology, and mathematics into his work.
- He was also known for his interdisciplinary approach, collaborating with scientists, engineers, and other experts to create effective visual solutions.
- Burtin’s designs were not only visually appealing but also highly functional, effectively communicating complex information to a wide audience.
Takeaways
- Will Burtin’s contributions to the fields of graphic design and information design have had a lasting impact on the way we communicate and understand complex information.
- His innovative and interdisciplinary approach to design continues to inspire designers and educators today.
- Burtin’s work serves as a reminder of the power of design to inform, educate, and inspire.