What did William Bernbach mean by: Let us prove to the world that good taste, good art, and good writing can be good selling. - William Bernbach Advertising executive Copy
+ Persuasion is not a science but an art Feraz Zeid, August 2, 2023December 12, 2023, William Bernbach, Art, Persuasion, 0 - William Bernbach Advertising executive
+ Nobody counts the number of ads you run; they just remember the impression you make. Feraz Zeid, January 14, 2024January 14, 2024, William Bernbach, Business, Numbers, Running, 0 - William Bernbach Advertising executive
+ Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. Feraz Zeid, January 14, 2024January 14, 2024, William Bernbach, Advertising, Art, Business, 0 - William Bernbach Advertising executive
+ Word of mouth is the best medium of all. Feraz Zeid, November 7, 2023December 26, 2023, William Bernbach, Business, Funny Inspirational, Media, 0 - William Bernbach Advertising executive
+ If your advertising goes unnoticed, everything else is academic! Feraz Zeid, January 14, 2024January 14, 2024, William Bernbach, Advertising, Business, Design, 0 - William Bernbach Advertising executive
+ The difference between the forgettable and the enduring is artistry. Feraz Zeid, January 14, 2024January 14, 2024, William Bernbach, Artistry, Difference, Endure, 0 - William Bernbach Advertising executive
+ Don’t confuse good taste with the absence of taste. Feraz Zeid, September 30, 2023December 26, 2023, William Bernbach, Absence, Good Taste, Taste, 0 - William Bernbach Advertising executive
+ Research can trap you into the past. Feraz Zeid, August 8, 2023December 12, 2023, William Bernbach, Business, Past, Research, 0 - William Bernbach Advertising executive
I’ve taught, and the first thing I did when I taught art, was not to teach art. Explain - Louise Berliawsky Nevelson Sculptor · Ukraine
Appreciation of art is a moral erection, otherwise mere dilettantism. Explain - Jean Cocteau Artist · France
Lying is the only art form that the public sanctions and instinctively prefers to reality. Explain - Jean Cocteau Artist · France
Film will only became an art when its materials are as inexpensive as pencil and paper. - Jean Cocteau Artist · France
Look out! Be on your guard, because alone of all the arts, music moves all around you. - Jean Cocteau Artist · France
Art is a language, an instrument of knowledge, an instrument of communication. - Jean Dubuffet Artist · France
The real function of art is to change mental patterns … making new thought possible. - Jean Dubuffet Artist · France
