What did William Bernbach mean by: Let us prove to the world that good taste, good art, and good writing can be good selling. - William Bernbach Advertising executive Copy
+ In advertising, not to be different is virtually suicidal. Feraz Zeid, August 15, 2023December 12, 2023, William Bernbach, marketing, Suicidal, Suicide, 0 - William Bernbach Advertising executive
+ Advertising is the art of persuasion. Feraz Zeid, August 25, 2023December 24, 2023, William Bernbach, Advertising, Art, Persuasion, 0 - William Bernbach Advertising executive
+ Don’t confuse good taste with the absence of taste. Feraz Zeid, September 30, 2023December 26, 2023, William Bernbach, Absence, Good Taste, Taste, 0 - William Bernbach Advertising executive
+ Rules are what the artist breaks; the memorable never emerged from a formula. Feraz Zeid, January 14, 2024January 14, 2024, William Bernbach, Artist, Design, 0 - William Bernbach Advertising executive
+ Properly practiced creativity can make one ad do the work of ten. Feraz Zeid, January 14, 2024January 14, 2024, William Bernbach, Belief, Creativity, 0 - William Bernbach Advertising executive
+ Word of mouth is the best medium of all. Feraz Zeid, November 7, 2023December 26, 2023, William Bernbach, Business, Funny Inspirational, Media, 0 - William Bernbach Advertising executive
+ A principle isn’t a principle until it costs you something. Feraz Zeid, September 15, 2023December 24, 2023, William Bernbach, Advertising, Cost, Principles, 0 - William Bernbach Advertising executive
+ It’s not just what you say that stirs people. It’s the way that you say it. Feraz Zeid, January 14, 2024January 14, 2024, William Bernbach, 0 - William Bernbach Advertising executive
I’ve taught, and the first thing I did when I taught art, was not to teach art. Explain - Louise Berliawsky Nevelson Sculptor · Ukraine
Appreciation of art is a moral erection, otherwise mere dilettantism. Explain - Jean Cocteau Artist · France
Lying is the only art form that the public sanctions and instinctively prefers to reality. Explain - Jean Cocteau Artist · France
Film will only became an art when its materials are as inexpensive as pencil and paper. - Jean Cocteau Artist · France
Look out! Be on your guard, because alone of all the arts, music moves all around you. - Jean Cocteau Artist · France
Art is a language, an instrument of knowledge, an instrument of communication. - Jean Dubuffet Artist · France
The real function of art is to change mental patterns … making new thought possible. - Jean Dubuffet Artist · France