Contemporary societies have lost the sense of the feast but have kept the obscure drive for it.

What did Umberto Eco mean by:

Contemporary societies have lost the sense of the feast but have kept the obscure drive for it.

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The quote “Contemporary societies have lost the sense of the feast but have kept the obscure drive for it” suggests that in our modern world, we have lost the true meaning and purpose of celebration, yet we still possess an inherent desire for it.

The ‘feast’ mentioned in the quote can be interpreted as not just literal feasting, but a broader concept of celebration, community, and shared joy. In past societies, these feasts or celebrations were deeply ingrained in the social fabric, often tied to religious, cultural, or seasonal events. They held significant meaning, fostering a sense of community, gratitude, and shared human experience.

However, in our contemporary societies, with the advancement of technology and the shift towards individualism, we have lost much of this communal celebration. The ‘feast’ has often been reduced to mere formality or consumerism, stripped of its true essence. We tend to celebrate for the sake of celebration, without understanding or appreciating the underlying meaning or purpose.

Yet, despite this loss, we still have an ‘obscure drive’ for it. This suggests that our desire for communal celebration and shared joy is inherent and deeply rooted within us. It is ‘obscure’ because it is often unrecognized or unexpressed, hidden beneath the surface of our modern, individualistic lifestyles.

Applying this idea to today’s world or personal development, it could mean that we need to rediscover the true meaning and purpose of celebration in our lives. Instead of blindly following societal norms or trends, we should seek to understand and appreciate the deeper values and connections underlying these celebrations.

In terms of personal development, this could involve cultivating a sense of gratitude, community, and shared human experience. It could mean taking the time to truly celebrate our achievements, big or small, and sharing this joy with others. It could also involve seeking out and participating in meaningful communal celebrations, whether they be cultural, religious, or personal.

In essence, this quote reminds us of the importance of celebration in our lives, not just as a formality or a social obligation, but as a meaningful and enriching human experience. It encourages us to rediscover and reclaim the true sense of the ‘feast’, in order to satisfy our ‘obscure drive’ for it.

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