1 The first thing one learns about typography & type design is that these rules are made to be broken. Author, January 18, 2024January 9, 2025, Jeffery Keedy, Design, Rules, Typography, 0 Jeffery Keedy Copy
2 As the saying goes, type is a beautiful group of letters, not a group of beautiful letters. Author, January 16, 2024January 9, 2025, Matthew Carter, Aesthetics, Perception, Typography, 0 Matthew Carter Type designer · United Kingdom Copy
3 A great typeface is not a collection of beautiful letters, but a beautiful collection of letters. Author, January 13, 2024January 9, 2025, Walter Tracy, Beauty, Design, Typography, 0 Walter Tracy Copy
4 Typography can be as exciting as illustration and photography. Author, January 17, 2024January 9, 2025, Herb Lubalin, Excitement, Typography, 0 Herb Lubalin Copy
5 You can do a good ad without good typography, but you can’t do a great ad without good typography. Author, January 17, 2024January 9, 2025, Herb Lubalin, Advertisement, Creativity, Typography, 0 Herb Lubalin Copy
6 Remember to negotiate thickness as well as height on the lettering of your name. Author, January 12, 2024January 6, 2025, Julia Phillips, Aesthetics, Negotiation, Typography, 0 Julia Phillips Copy
7 The more uninteresting the letter, the more useful it is to the typographer. Author, December 23, 2023January 1, 2025, Piet Zwart, Simplicity, Typography, Utility, 0 Piet Zwart Graphic designer · Netherlands Copy
8 Perfect typography is more a science than an art. Author, September 6, 2023January 2, 2025, Jan Tschichold, Art, Science, Typography, 0 Jan Tschichold Typographer · Germany Copy
9 If your words aren’t truthful, the finest optically letter-spaced typography won’t help. Author, December 14, 2023December 29, 2024, Edward Tufte, Communication, Truth, Typography, 0 Edward Tufte Statistician Copy
10 Simplicity, wit, and good typography. Author, September 1, 2023January 2, 2025, Michael Bierut, Simplicity, Typography, Wit, 0 Michael Bierut Graphic designer · USA Copy
11 a few italics really do relieve your feelings. Author, August 7, 2023January 2, 2025, Lucy Maud Montgomery, Emotions, Relief, Typography, 0 Lucy Maud Montgomery Author · Canada Copy
12 When in doubt, use Caslon. Author, October 9, 2023January 2, 2025, William Caslon, Advice, Confidence, Typography, 0 William Caslon Type designer and punchcutter · England Copy
13 Anyone that would letterspace blackletter would steal sheep. Author, September 18, 2023January 2, 2025, Frederic Goudy, Theft, Tradition, Typography, 0 Frederic Goudy Type designer · USA Copy
Emblem: the carapace of the great crowned snail is painted with all the flags of the United Nations. Read explanation Mason Cooley Professor · USA
For many years I used the pronoun ‘we.’ Now, as in my youth, I go to sleep and wake up alone. Nina Berberova Writer · Russia