What you do for a living is not be creative, what you do for a living is ship.

What did Seth Godin mean by:

What you do for a living is not be creative, what you do for a living is ship.

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This quote, “What you do for a living is not be creative, what you do for a living is ship,” is a powerful statement about the importance of action and execution in the professional world. The first part of the quote, “What you do for a living is not be creative,” doesn’t imply that creativity isn’t important or valued. Rather, it suggests that creativity alone, without action, isn’t enough to make a living or achieve success.

The second part of the quote, “what you do for a living is ship,” emphasizes the importance of execution. The term “ship” is often used in the business world, particularly in the tech industry, to refer to the act of delivering a product or service to the market. In other words, it’s not enough to have a brilliant idea or a creative vision; you must also be able to execute that idea and deliver it to the world.

In today’s world, this quote is particularly relevant. We live in an era of innovation and entrepreneurship, where new ideas and creative solutions are highly valued. However, it’s often the case that the most successful individuals and companies are not necessarily the most creative, but rather those that are best able to execute their ideas and bring them to market.

In terms of personal development, this quote can serve as a reminder of the importance of action and execution. It’s not enough to dream big and think creatively; one must also take action to make those dreams a reality. This might involve setting clear goals, developing a plan of action, and persevering in the face of obstacles and setbacks. Ultimately, the ability to “ship” – to execute one’s ideas and deliver them to the world – is a crucial skill for success in both the professional world and in personal development.

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