This quote encapsulates three fundamental principles of successful business and personal development.

“Develop the business around the people” emphasizes the importance of human capital in any business. It suggests that a business should not just be about the product or service it offers, but also about the people who make it possible. The people, in this context, include both employees and customers. Employees should be treated well and their skills should be utilized and developed to the fullest. Customers, on the other hand, should be at the center of all business decisions, as their satisfaction determines the success of the business.

“Build it, don’t buy it” is a call for creativity and innovation. It suggests that instead of buying existing solutions or copying what others have done, one should strive to create something new and unique. This not only leads to a sense of accomplishment, but also to a product or service that stands out in the market.

“Be the best” is a reminder of the importance of striving for excellence. It suggests that one should not settle for mediocrity, but always aim to be the best in whatever they do. This involves continuous learning and improvement, as well as a commitment to quality.

Applying these principles in today’s world or in personal development could involve various strategies. For instance, in a business context, it could mean investing more in employee training and development, focusing on customer feedback to improve products or services, and constantly innovating to stay ahead of the competition. In personal development, it could mean focusing on one’s strengths and passions, constantly learning and improving, and striving to be the best in one’s chosen field.