What did Martin Lindstrom mean by: Products are produced in the factory; brands are produced in our minds. - Martin Lindstrom Marketing · Denmark Copy
+ If we define value as emotions – and emotional engagement…i.e. love! Feraz Zeid, January 3, 2024January 10, 2024, Martin Lindstrom, Emotional, Engagement, 0 - Martin Lindstrom Marketing · Denmark
+ A global brand building strategy is, in reality, a local plan for every market. Feraz Zeid, January 3, 2024January 10, 2024, Martin Lindstrom, Building, Reality, Strategy, 0 - Martin Lindstrom Marketing · Denmark
+ Branding is not about what something says or what it means, but how it makes us feel. Feraz Zeid, January 3, 2024January 10, 2024, Martin Lindstrom, Branding, 0 - Martin Lindstrom Marketing · Denmark
+ What do Harley-Davidson, LEGO, and Apple have in common? They’re all based on communities. Feraz Zeid, January 3, 2024January 10, 2024, Martin Lindstrom, Apples, Community, 0 - Martin Lindstrom Marketing · Denmark
+ When we brand things, our brains perceive them as more special and valuable than they actually are. Feraz Zeid, January 3, 2024January 10, 2024, Martin Lindstrom, Brain, Valuable, 0 - Martin Lindstrom Marketing · Denmark
+ Brands must make use of the inclination of consumers to be persuaded by friends. Feraz Zeid, January 3, 2024January 10, 2024, Martin Lindstrom, Brands, Consumers, 0 - Martin Lindstrom Marketing · Denmark
+ A competitor is a valuable foil that unites a company from within and pushes the brand’s boundaries. Feraz Zeid, January 3, 2024January 10, 2024, Martin Lindstrom, Boundaries, Company, Valuable, 0 - Martin Lindstrom Marketing · Denmark
+ The reality is that a brand can no longer afford to be “friends with everyone.” Feraz Zeid, January 3, 2024January 10, 2024, Martin Lindstrom, Brands, Reality, 0 - Martin Lindstrom Marketing · Denmark
One mark of a second-rate mind is to be always telling stories. Explain - Jean de la Bruyere Writer · France
Two quite opposite qualities equally bias our minds – habits and novelty. Explain - Jean de la Bruyere Writer · France
A mediocre mind thinks it writes divinely; a good mind thinks it writes reasonably. Explain - Jean de la Bruyere Writer · France
Timorous minds are much more inclined to deliberate than to resolve. - Jean Francois Paul de Gondi Clergy · France
I didn’t mind my own company as a child; I was happy playing alone in the sandpit. - Michael Leunig Cartoonist · Australia