What did Leo Burnett mean by: Regardless of the moral issue, dishonesty in advertising has proved very unprofitable - Leo Burnett Advertising executive · USA Copy
+ I regard a great ad as the most beautiful thing in the world. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Beautiful, 0 - Leo Burnett Advertising executive · USA
+ Keep it simple. Let’s do the obvious thing -the common thing- but let’s do it uncommonly well. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Common, Obvious Things, Simple, 0 - Leo Burnett Advertising executive · USA
+ What helps people, helps business. Feraz Zeid, October 25, 2023December 26, 2023, Leo Burnett, Leadership, Success, 0 - Leo Burnett Advertising executive · USA
+ Friction makes sparks and sparks start creative conflagrations. Feraz Zeid, January 14, 2024January 14, 2024, Leo Burnett, Creative, Friction, Sparks, 0 - Leo Burnett Advertising executive · USA
+ We want consumers to say, ‘That’s a hell of a product’ instead of, ‘That’s a hell of an ad.’ Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Education, 0 - Leo Burnett Advertising executive · USA
+ Steep yourself in your subject, work like hell, and love, honor and obey your hunches. Feraz Zeid, January 14, 2024January 14, 2024, Leo Burnett, Hell, Honor, Love, 0 - Leo Burnett Advertising executive · USA
+ Don’t tell me how good you make it; tell me how good it makes me when I use it. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Creative, marketing, 0 - Leo Burnett Advertising executive · USA
+ Curiosity about life in all of its aspects, I think, is still the secret of great creative people. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Creativity, 0 - Leo Burnett Advertising executive · USA
Appreciation of art is a moral erection, otherwise mere dilettantism. Explain - Jean Cocteau Artist · France
The exact contrary of what is generally believed is often the truth. Explain - Jean de la Bruyere Writer · France
The laws of art are eternal and don’t change at all, as the moral laws don’t change in human beings. - Max Beckmann Painter · Germany
I don’t think that any great issue ever gets resolved. I think we outgrow them. - Jean Houston Scholar
If thou beest ever so exact in thy morals, and not a worshiper of God, then thou art an atheist. - William Gurnall Clergyman · England
All kinds of frankness and honesty are terrible crimes in the eyes of society. Explain - Jean-Jacques Rousseau Philosopher · Switzerland
The truth is that there is no terror untempered by some great moral idea. Explain - Jean-Luc Godard Filmmaker · France