What did Leo Burnett mean by: Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. - Leo Burnett Advertising executive · USA Copy
+ Good advertising is a happy wedding of words and pictures, not a contest between them. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Advertising, Contests, 0 - Leo Burnett Advertising executive · USA
+ Regardless of the moral issue, dishonesty in advertising has proved very unprofitable Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Honesty, Issues, Moral, 0 - Leo Burnett Advertising executive · USA
+ There’s no such thing as ‘hard sell’ and ‘soft sell.’ There’s only ‘smart sell’ and ‘stupid sell.’ Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Education, Funny, 0 - Leo Burnett Advertising executive · USA
+ Products are made in the factory, but brands are created in the mind. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Branding, Factories, Mind, 0 - Leo Burnett Advertising executive · USA
+ Friction makes sparks and sparks start creative conflagrations. Feraz Zeid, January 14, 2024January 14, 2024, Leo Burnett, Creative, Friction, Sparks, 0 - Leo Burnett Advertising executive · USA
+ Don’t tell me how good you make it; tell me how good it makes me when I use it. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Creative, marketing, 0 - Leo Burnett Advertising executive · USA
+ Keep it simple. Let’s do the obvious thing -the common thing- but let’s do it uncommonly well. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Common, Obvious Things, Simple, 0 - Leo Burnett Advertising executive · USA
+ A good ad which is not run never produces sales. Feraz Zeid, August 7, 2023December 12, 2023, Leo Burnett, Running, 0 - Leo Burnett Advertising executive · USA
The court is like a palace of marble; it’s composed of people very hard and very polished. Explain - Jean de la Bruyere Writer · France
The man who can own up to his error is greater than he who merely knows how to avoid making it. - Jean Francois Paul de Gondi Clergy · France
I have made as much out of myself as could be made of the stuff, and no man should require more. - Jean Paul Writer · Germany
I will always be someone who wants to do better than others. I love competition. - Jean-Claude Killy Ski racer · France
Men like women who are fun to be around, who are kind, intelligent, honest and who don’t play games. - Jeanne Phillips Columnist