What did Leo Burnett mean by: Good advertising is a happy wedding of words and pictures, not a contest between them. - Leo Burnett Advertising executive · USA Copy
+ Curiosity about life in all of its aspects, I think, is still the secret of great creative people. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Creativity, 0 - Leo Burnett Advertising executive · USA
+ What helps people, helps business. Feraz Zeid, October 25, 2023December 26, 2023, Leo Burnett, Leadership, Success, 0 - Leo Burnett Advertising executive · USA
+ Steep yourself in your subject, work like hell, and love, honor and obey your hunches. Feraz Zeid, January 14, 2024January 14, 2024, Leo Burnett, Hell, Honor, Love, 0 - Leo Burnett Advertising executive · USA
+ Fun without sell gets nowhere, but sell without fun tends to become obnoxious. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Economy, Fun, 0 - Leo Burnett Advertising executive · USA
+ A good ad which is not run never produces sales. Feraz Zeid, August 7, 2023December 12, 2023, Leo Burnett, Running, 0 - Leo Burnett Advertising executive · USA
+ Friction makes sparks and sparks start creative conflagrations. Feraz Zeid, January 14, 2024January 14, 2024, Leo Burnett, Creative, Friction, Sparks, 0 - Leo Burnett Advertising executive · USA
+ Too many ads that try not to go over the reader’s head end up beneath his notice. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, Economy, End, 0 - Leo Burnett Advertising executive · USA
+ I am often asked how I got into the business. I didn’t. The business got into me. Feraz Zeid, January 13, 2024January 13, 2024, Leo Burnett, 0 - Leo Burnett Advertising executive · USA
Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. - William Bernbach Advertising executive
Advertising is saying you’re good. PR is getting someone else to say you’re good. - Jean-Louis Gassee Entrepreneur · France
The biggest mistake businesses make is advertising before they have become well known. - Jeffrey Gitomer Author
Good thing it’s a fight and not a modeling contest or you’d be f#cked. - Matt Serra Martial artist · USA
