What did John Sculley mean by: Marketing is really theater. It’s like staging a performance. - John Sculley Businessman Copy
+ If we hadn’t put a man on the moon, there wouldn’t be a Silicon Valley today Feraz Zeid, January 11, 2024January 11, 2024, John Sculley, Moon, Valleys, 0 - John Sculley Businessman
+ Marketing strategy is a series of integrated actions leading to a sustainable competitive advantage. Feraz Zeid, January 11, 2024January 11, 2024, John Sculley, Action, Business, marketing, 0 - John Sculley Businessman
+ No great marketing decisions have ever been made on qualitative data Feraz Zeid, January 11, 2024January 11, 2024, John Sculley, Business, Data, Decision, 0 - John Sculley Businessman
+ If you repeat something long enough people believe it’s what happened. Feraz Zeid, January 12, 2024January 12, 2024, John Sculley, Believe, 0 - John Sculley Businessman
+ Great marketing cannot sell a pedestrian product very well. Feraz Zeid, September 27, 2023December 26, 2023, John Sculley, marketing, Money, 0 - John Sculley Businessman
+ There are just moments when all the stars are aligned for breakthrough products. Feraz Zeid, January 12, 2024January 12, 2024, John Sculley, Breakthrough, Moments, Stars, 0 - John Sculley Businessman
+ You can’t be No. 1 unless you think like No. 1. You have to appear like No. 1. Feraz Zeid, January 12, 2024January 12, 2024, John Sculley, 0 - John Sculley Businessman
+ Those lessons that I got along the way are the ones that have shaped my life for the last 20 years. Feraz Zeid, January 12, 2024January 12, 2024, John Sculley, Lessons, 0 - John Sculley Businessman
What they’re not doing is marketing the Dead Kennedys in the spirit of what the band stood for. - Jello Biafra Musician · USA
I liked the theater. I liked the people. I liked the time that we worked. - Jeremy Irons Actor · England
People can’t relate to someone who only talks about their successes. - Jeremy Schoemaker Entrepreneur · USA
The trick about the theater is at the end of the day you cannot take any of it personally. - William Ivey Long
I am the world’s worst salesman, therefore, I must make it easy for people to buy. - Frank Winfield Woolworth