This quote suggests that our perceptions of what is pleasant or unpleasant are not inherent qualities of the things themselves, but are formed through our habits or repeated experiences. In other words, we learn to associate certain things with pleasure or displeasure based on our past experiences and repeated exposures to them. This concept challenges the idea of inherent good or bad, suggesting instead that these are subjective values we assign based on our personal experiences and habits.

Applying this idea to the modern world, it can be seen in our consumer-driven society where marketing and advertising often dictate what is considered desirable or undesirable. For instance, a product or brand might not be inherently ‘good’ or ‘bad’, but through repeated exposure and strategic marketing, we may develop a habit of associating it with positive or negative feelings.

In terms of personal development, this idea can be empowering. It suggests that if we can change our habits, we can change our perceptions and responses to different situations or things. For example, if we habitually view exercise as an unpleasant task, we can alter this perception by gradually changing our habits and attitudes towards it. We can start associating exercise with positive outcomes such as improved health, stress relief, or a sense of accomplishment, thereby transforming it into a pleasant activity.

Moreover, this concept encourages mindfulness and critical thinking. It prompts us to question our automatic responses and attitudes, and to consider whether they are based on inherent qualities of the thing or situation, or simply the result of our habitual reactions. By doing so, we can gain greater control over our responses and emotions, leading to personal growth and improved well-being.