What did David Ogilvy mean by: Unless your campaign has a big idea, it will pass like a ship in the night. David Ogilvy Businessman · United Kingdom Copy
+ The advertisers who believe in the selling power of jingles have never had to sell anything. Author, January 4, 2024January 6, 2025, David Ogilvy, Advertising, Criticism, Salesmanship, 0 David Ogilvy Businessman · United Kingdom
+ The more informative your advertising, the more persuasive it will be. Author, January 4, 2024January 6, 2025, David Ogilvy, Advertising, Informative, 0 David Ogilvy Businessman · United Kingdom
+ I admire people with gentle manners who treat other people as human beings. Author, January 4, 2024January 6, 2025, David Ogilvy, Admiration, Gentleness, Respect, 0 David Ogilvy Businessman · United Kingdom
+ The best idea is the simplest. Author, July 21, 2023January 2, 2025, David Ogilvy, Clarity, Innovation, Simplicity, 0 David Ogilvy Businessman · United Kingdom
+ Consumers do not buy products. They buy product benefits. Author, July 10, 2023January 2, 2025, David Ogilvy, Benefits, Consumption, marketing, 0 David Ogilvy Businessman · United Kingdom
+ What you learn is more important than what you earn. Author, July 30, 2023January 2, 2025, David Ogilvy, Learning, Success, Value, 0 David Ogilvy Businessman · United Kingdom
+ When you advertise fire extinguishers, open with the fire. Author, July 26, 2023January 2, 2025, David Ogilvy, Advertising, Safety, 0 David Ogilvy Businessman · United Kingdom
+ I never write fewer than sixteen headlines for a single advertisement. Author, January 4, 2024January 6, 2025, David Ogilvy, Advertising, Creativity, Perfectionism, 0 David Ogilvy Businessman · United Kingdom
Make copies, young man, many copies. You can only become a good artist by copying the masters. Jean-Auguste-Dominique Ingres Painter · France
An original artist is unable to copy. So he has only to copy in order to be original. Jean Cocteau Artist · France
This art, born of genius and good taste, can become beautiful and varied to an infinite degree. Jean-Georges Noverre Choreographer · France
The greatest masterpiece in literature is only a dictionary out of order. Jean Cocteau Artist · France
