What did David Ogilvy mean by: On the average, five times as many people read the headlines as read the body copy. - David Ogilvy Businessman · United Kingdom Copy
+ Nobody has ever built a brand by imitating somebody else’s advertising. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Advertising, 0 - David Ogilvy Businessman · United Kingdom
+ Never write more than two pages on any subject. Feraz Zeid, July 18, 2023December 12, 2023, David Ogilvy, Pages, Writing, 0 - David Ogilvy Businessman · United Kingdom
+ Every advertisement is part of the long term investment in the personality of the brand. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Investment, Personality, 0 - David Ogilvy Businessman · United Kingdom
+ Unless your campaign has a big idea, it will pass like a ship in the night. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Ideas, marketing, Night, 0 - David Ogilvy Businessman · United Kingdom
+ Readers travel so fast they don’t stop to decipher the meaning of obscure headlines. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Headlines, Obscure, 0 - David Ogilvy Businessman · United Kingdom
+ Consumers don’t think how they feel. They don’t say what they think and they don’t do what they say. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Advertising, Emotion, 0 - David Ogilvy Businessman · United Kingdom
+ Every ad is an investment in the long-term image of a brand. Feraz Zeid, August 6, 2023December 12, 2023, David Ogilvy, Investment, 0 - David Ogilvy Businessman · United Kingdom
+ If you want to be interesting, be interested. Feraz Zeid, September 15, 2023December 26, 2023, David Ogilvy, Interesting, 0 - David Ogilvy Businessman · United Kingdom
She knew how to trust people… a rare quality, revealing a character far above average. - Jean Francois Paul de Gondi Clergy · France
Ironically, we are all too often educated out of rather than in to an awareness of the body. - Jean Houston Scholar
Cinema teaches us about the human body and how we look at things. - Jean-Luc Godard Filmmaker · France
We have so many words for states of mind, and so few words for the states of the body. - Jeanne Moreau Actress · France
The trouble with democracy is that 50 percent of the voters are below average. - Jeff Cooper Firearms instructor and author
Our bodies crave exercise, and reward us in so many ways when we do so. - Jeff Galloway Running coach · USA
I, uh, don’t think I’m, y’know, so different than your average, y’know, average. - Jeff Goldblum Actor · USA
We are our brains. My brain is talking to your brain; our bodies are hanging along for the ride. - Jeff Hawkins
