What did David Ogilvy mean by: Every ad is an investment in the long-term image of a brand. - David Ogilvy Businessman · United Kingdom Copy
+ David Ogilvy made his copywriters come up 100 different headlines for every ad they wrote. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Come Up, Different, 0 - David Ogilvy Businessman · United Kingdom
+ I never write fewer than sixteen headlines for a single advertisement. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Headlines, Writing, 0 - David Ogilvy Businessman · United Kingdom
+ Never write more than two pages on any subject. Feraz Zeid, July 18, 2023December 12, 2023, David Ogilvy, Pages, Writing, 0 - David Ogilvy Businessman · United Kingdom
+ It’s not creative unless it sells. Feraz Zeid, September 24, 2023December 24, 2023, David Ogilvy, Creative, 0 - David Ogilvy Businessman · United Kingdom
+ The consumer isn’t a moron; she is your wife. Feraz Zeid, October 2, 2023December 26, 2023, David Ogilvy, Funny, Sarcastic, Witty, 0 - David Ogilvy Businessman · United Kingdom
+ Advertising reflects the mores of society, but it does not influence them. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Advertising, Business, 0 - David Ogilvy Businessman · United Kingdom
+ The more informative your advertising, the more persuasive it will be. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Advertising, Economy, marketing, 0 - David Ogilvy Businessman · United Kingdom
+ Compete with the immortals Feraz Zeid, August 27, 2023December 24, 2023, David Ogilvy, God, 0 - David Ogilvy Businessman · United Kingdom
I told all of our original investors that they would lose their money for sure. - Jeff Bezos Entrepreneur
Volatility is a symptom that people have no idea of the underlying value. Explain - Jeremy Grantham Financier
Fear has a far greater grasp on human action than the impressive weight of historical evidence. - Jeremy Siegel Economist · USA
I believe the only things that really matter in investing are the bubbles and the busts Explain - Jeremy Grantham Financier
Investment success accrues not so much to the brilliant as to the disciplined. - William J. Bernstein
The only preparation for prospering in the global economy is investing in ourselves. - William J. Clinton Politician · USA
The world belongs to optimists; the pessimists are only spectators. - Francois Guizot French Statesman · France
