What did David Ogilvy mean by: Don’t count the people that you reach, reach the people who count - David Ogilvy Businessman · United Kingdom Copy
+ Every advertisement is part of the long term investment in the personality of the brand. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Investment, Personality, 0 - David Ogilvy Businessman · United Kingdom
+ Develop your eccentricities early, and no one will think you’re going senile later in life Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Eccentricity, 0 - David Ogilvy Businessman · United Kingdom
+ A good advertisement is one which sells the product without drawing attention to itself. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Attention, Business, Drawing, 0 - David Ogilvy Businessman · United Kingdom
+ I never write fewer than sixteen headlines for a single advertisement. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Headlines, Writing, 0 - David Ogilvy Businessman · United Kingdom
+ Never write more than two pages on any subject. Feraz Zeid, July 18, 2023December 12, 2023, David Ogilvy, Pages, Writing, 0 - David Ogilvy Businessman · United Kingdom
+ The only marketers who know what the hell they’re doing are those who have worked in sales Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Hell, Marketers, 0 - David Ogilvy Businessman · United Kingdom
+ Great marketing only makes a bad product fail faster. Feraz Zeid, September 17, 2023December 24, 2023, David Ogilvy, Deep Thought, Humor, marketing, 0 - David Ogilvy Businessman · United Kingdom
+ Don’t bunt. Aim out of the ball park. Aim for the company of immortals. Feraz Zeid, January 4, 2024January 7, 2024, David Ogilvy, Balls, Design, Excellence, 0 - David Ogilvy Businessman · United Kingdom
I’ve taught, and the first thing I did when I taught art, was not to teach art. Explain - Louise Berliawsky Nevelson Sculptor · Ukraine
Appreciation of art is a moral erection, otherwise mere dilettantism. Explain - Jean Cocteau Artist · France
Lying is the only art form that the public sanctions and instinctively prefers to reality. Explain - Jean Cocteau Artist · France
Whatever the world condemns you for, make it your own. It is yourself. Explain - Jean Cocteau Artist · France
The liabilities are always 100 percent good. It’s the assets you have to worry about. Explain - Charlie Munger Business person
It’s stupid the way people extrapolate the past — and not slightly stupid, but massively stupid. Explain - Charlie Munger Business person
Film will only became an art when its materials are as inexpensive as pencil and paper. - Jean Cocteau Artist · France
