What did Claude C. Hopkins mean by: Whatever claim you use to gain attention, the advertisement should tell a story reasonably complete. - Claude C. Hopkins Advertising executive Copy
+ A man coined to superlative must expect that his every statement will be taken with some caution Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Writing, 0 - Claude C. Hopkins Advertising executive
+ Don’t think of people in the mass. That gives you a blurred view. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, 0 - Claude C. Hopkins Advertising executive
+ We cannot go after thousands of men until we learn how to win one. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Advertising, Winning, 0 - Claude C. Hopkins Advertising executive
+ If a claim is worth making, make it in the most impressive way. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Advertising, 0 - Claude C. Hopkins Advertising executive
+ The compass of accurate knowledge directs the shortest, safest, cheapest course to any destination Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Advertising, Compass, Destination, 0 - Claude C. Hopkins Advertising executive
+ One may gain attention by wearing a fools cap. But he would ruin his selling prospects Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Attention, Fool, Writing, 0 - Claude C. Hopkins Advertising executive
+ The advertising man who spares the midnight oil will never get very far. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Oil, Writing, 0 - Claude C. Hopkins Advertising executive
+ Don’t, to gain general and useless attention, sacrifice the attention that you want Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Attention, Sacrifice, Useless, 0 - Claude C. Hopkins Advertising executive
Whatever may be our natural talents, the art of writing is not acquired all at once. Explain - Jean-Jacques Rousseau Philosopher · Switzerland
Literature flourishes best when it is half a trade and half an art. - William Ralph Inge Theologian and Anglican priest · England
One mark of a second-rate mind is to be always telling stories. Explain - Jean de la Bruyere Writer · France
To express truth is to write naturally, forcibly, and delicately. Explain - Jean de la Bruyere Writer · France
A mediocre mind thinks it writes divinely; a good mind thinks it writes reasonably. Explain - Jean de la Bruyere Writer · France
It is the glory and merit of some men to write well and of others not to write at all. Explain - Jean de la Bruyere Writer · France
He who will not listen to any advice, nor be corrected in his writings, is a rank pedant. Explain - Jean de la Bruyere Writer · France
