What did Claude C. Hopkins mean by: The advertising man who spares the midnight oil will never get very far. - Claude C. Hopkins Advertising executive Copy
+ Platitudes and generalities roll off the human understanding like water from a duck. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Ducks, Water, 0 - Claude C. Hopkins Advertising executive
+ Don’t, to gain general and useless attention, sacrifice the attention that you want Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Attention, Sacrifice, Useless, 0 - Claude C. Hopkins Advertising executive
+ We cannot go after thousands of men until we learn how to win one. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Advertising, Winning, 0 - Claude C. Hopkins Advertising executive
+ The time has come when advertising has in some hands reached the status of a science. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Advertising, Business, Hands, 0 - Claude C. Hopkins Advertising executive
+ A man coined to superlative must expect that his every statement will be taken with some caution Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Writing, 0 - Claude C. Hopkins Advertising executive
+ Whatever claim you use to gain attention, the advertisement should tell a story reasonably complete. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Attention, Stories, Writing, 0 - Claude C. Hopkins Advertising executive
+ Impressive claims are made far more impressive by making them exact Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, Advertising, 0 - Claude C. Hopkins Advertising executive
+ Don’t think of people in the mass. That gives you a blurred view. Feraz Zeid, December 25, 2023January 10, 2024, Claude C. Hopkins, 0 - Claude C. Hopkins Advertising executive
Whatever may be our natural talents, the art of writing is not acquired all at once. Explain - Jean-Jacques Rousseau Philosopher · Switzerland
Literature flourishes best when it is half a trade and half an art. - William Ralph Inge Theologian and Anglican priest · England
To express truth is to write naturally, forcibly, and delicately. Explain - Jean de la Bruyere Writer · France
A mediocre mind thinks it writes divinely; a good mind thinks it writes reasonably. Explain - Jean de la Bruyere Writer · France
It is the glory and merit of some men to write well and of others not to write at all. Explain - Jean de la Bruyere Writer · France
He who will not listen to any advice, nor be corrected in his writings, is a rank pedant. Explain - Jean de la Bruyere Writer · France
Writing, like drawing is an art, and whatever conveys the meaning is justified. - Maxwell Perkins Editor · USA
