This quote suggests that if one writes content that is simplistic, sensational, or pandering, they are likely to attract a large readership because such content is easy to consume and often appeals to the lowest common denominator. It’s not necessarily an endorsement of writing for “fools”, but rather a commentary on the nature of mass appeal.

The term “fools” here doesn’t necessarily mean people who are unintelligent. It could refer to people who are uninformed, easily manipulated, or simply prefer light, easy-to-digest content over more complex, thought-provoking material. The quote implies that there’s a larger market for simplistic or sensational content because it’s more accessible and often more entertaining.

Applying this idea in today’s world, we can see it reflected in the success of tabloids, clickbait articles, and sensationalized news. These types of content often prioritize entertainment value and shock factor over depth and accuracy, which can attract a large audience.

In terms of personal development, this quote may serve as a reminder to strive for quality over quantity. It suggests that while it may be tempting to cater to the masses for immediate success or validation, it’s more fulfilling and ultimately more valuable to produce work that is thoughtful, well-researched, and respectful of the audience’s intelligence. This might mean taking the time to research and understand complex topics, or it might mean resisting the urge to oversimplify or sensationalize in order to attract a larger audience.

However, it also hints at the importance of understanding your audience. If your goal is to reach as many people as possible, you might need to simplify your message or present it in a more entertaining way. But if your goal is to provoke thought or promote deeper understanding, you might choose to write for a smaller, more discerning audience.