What did Al Ries mean by: Branding is simply a more efficient way to sell things. - Al Ries Author Copy
+ Strategy and timing are the Himalayas of marketing. Everything else is the Catskills. Feraz Zeid, January 5, 2024January 7, 2024, Al Ries, Advertising, marketing, Timing, 0 - Al Ries Author
+ The next generation product almost never comes from the previous generation. Feraz Zeid, January 5, 2024January 7, 2024, Al Ries, Generations, Products, 0 - Al Ries Author
+ The Law of the Generic: One of the fastest routes to failure is giving a brand a generic name. Feraz Zeid, January 5, 2024January 7, 2024, Al Ries, Law, 0 - Al Ries Author
+ THE LAW OF THE CONTRACTION: A brand becomes stronger when you narrow its focus. Feraz Zeid, January 5, 2024January 7, 2024, Al Ries, Focus, Law, Stronger, 0 - Al Ries Author
+ Marketing is what a company is in business to do. Marketing is a company’s ultimate objective. Feraz Zeid, January 5, 2024January 7, 2024, Al Ries, Company, marketing, Objectives, 0 - Al Ries Author
+ Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect. Feraz Zeid, January 5, 2024January 7, 2024, Al Ries, Mind, Products, 0 - Al Ries Author
+ Advertising is the way great brands get to be great brands. Feraz Zeid, July 23, 2023December 12, 2023, Al Ries, Advertising, Brands, 0 - Al Ries Author
+ The crucial ingredient in the success of any brand is its claim to authenticity. Feraz Zeid, January 5, 2024January 7, 2024, Al Ries, Authenticity, Ingredients, 0 - Al Ries Author
Brands and branding are the most significant gifts that commerce has ever made to popular culture. - Wally Olins Brand consultant and designer · United Kingdom
For some reason all the middle-aged women he knew were very efficient. - Haruki Murakami Author · Japan
Personal branding is one thing that you just can’t do well on your own. You are too close to it. - Gina Bianchini
Most of the work on multitasking suggests that it generally makes you less efficient, not more. - James Surowiecki Journalism · USA
A lot of my branding has come from stubbornness – I knew what I liked. I knew what I wanted to do. - Lauren Conrad Reality TV star and fashion designer
Products are made in the factory, but brands are created in the mind. - Leo Burnett Advertising executive · USA
Personal branding is about figuring who you are and what turns you on and then monetising it - Kelly Cutrone Publicist
